Summary: AI enables brands to measure themselves against top performers objectively.
Problem: Companies don’t know how their performance compares to competitors in real time.
Solution: AI analyzes competitors’ traffic, engagement, ad spend, and conversions to provide benchmarks.
Comparison:
Manual benchmarking: sporadic and inconsistent
Industry averages: too generic
AI benchmarking: precise, data-driven insights
Actionable Recommendation: Compare your top 5 KPIs with competitors quarterly and adjust strategies accordingly.