Summary: Competitor analysis used to mean spreadsheets and guesswork. AI now reveals exact keyword gaps, backlink profiles, and ranking patterns.
Problem: Manual research misses opportunities and trends competitors exploit.
Solution: AI automates data gathering and identifies the “content gap” you can own.
Comparison:
Manual audits: slow and incomplete
Data overload: no clear action
AI insights: actionable priorities
Actionable Recommendation: Run an AI-based competitor audit (using Semrush Copilot or Similarweb AI) and shortlist 5 content or keyword gaps to fill this quarter.