Summary: AI helps track how audiences emotionally respond to your content — beyond likes or clicks.
Problem: Traditional metrics can’t measure tone perception or audience sentiment.
Solution: AI scans feedback, comments, and mentions to interpret sentiment and emotional engagement.
Comparison:
Surface metrics: misleading
Manual reading: subjective
AI sentiment tracking: clear and scalable
Actionable Recommendation: Use sentiment analysis tools like Brandwatch or MonkeyLearn to measure emotional resonance by topic.