Summary: Great stories need visibility — SEO makes sure they’re found.
Problem: Many small businesses write for social media only, ignoring search optimization.
Solution: Combine storytelling with SEO — write for humans first, optimize for algorithms next.
Comparison:
No SEO: limited reach
Keyword stuffing: poor readability
Balanced optimization: organic discovery
Actionable Recommendation: Add one primary keyword and one location keyword per blog post before publishing