Summary: Local SEO is now the #1 driver of patient walk-ins for clinics and wellness centers.
Problem: Most clinics only optimize their website — but skip Maps, citations, category accuracy, and location authority.
Solution: Build a Local SEO stack: GBP optimization, local backlinks, citations, reviews, geo-content.
Comparison:
- Only website SEO → weak local signals
- Only Google Business → unstable rankings
- Full Local SEO stack → strong, consistent Map Pack ranking
Actionable Recommendation: Add your clinic to 10–15 healthcare citations (Practo, Lybrate, HospitalGuide, etc.)
Summary Insight: Local dominance requires real-world signals + digital accuracy.